Our Team

Our team of experts has extensive experience working with top corporations, governments, charitable foundations, and international organisations.

  • CEO

    Leonard Stall is a businessman, also active in the international charity and philanthropy sectors. Until recently, Leonard was Chairman (and before that Group CEO) of media company Touchline both in the Middle East and UK (touchline.ae and touchline.com), and has extensive experience in leading media organisations.

    As Group CEO/Chairman of Touchline he was behind the launch of Philanthropy Age magazine (philanthropyage.com), and the acclaimed How to do Good book and international speaker tour.

    Together with the CEO of social enterprise Insaan Group (insaangroup.org) he initiated and co-wrote a free-to-use international Code of Practice for Non-Profit Organisations overseen by British Standards. Insaan has now launched a follow up to the Code, Impact Footprint (impactfootprint.org), on which he also collaborated.

    In his unpaid work around philanthropy and charity, Leonard sits on the Governing Committee of the Gradel Institute of Charity at New College, the University of Oxford, and also chaired Charity Futures, the sector think-tank that conceived and delivered the new Institute (gradelinstituteofcharity.co.uk). He is a newly appointed trustee of Silverstone Museum (November 2023).

    Leonard is an Advisory Board member of Rosalynn Carter's Fellowships for Mental Health Journalism in UAE, a consultant to the Norwegian Nobel Institute, and until recently was the long-time Chairman of Trustees of UK publishing body ACE (acecirculation.com). He remains a trustee.

    Leonard has an Honorary Doctorate (DUniv) from The University of Birmingham where he now sits on the Advisory Boards of its Institute of Global Innovation, and its university in Dubai. He is a former Press Fellow of Wolfson College, Cambridge.

    With his first start-up he launched and ran the Sussex and SE edition of national daily newspaper Metro, The Source, Business Edge, Retail Express, magazines for Hotel du Vin and Malmaison, Brighton & Hove Life, Weddings Annual, and a portfolio of children's titles. He was also behind thelocalshop.com, and for two years co-hosted daily radio show Early Edition on Talk Radio. During that period, he chaired the Institute of Directors in Sussex, and is now a Fellow of the IoD.

    Leonard is a published author. Most recently he commissioned and edited a series of books for Expo 2020 Dubai about the future for the planet, people, innovation and 'the future'.

  • CREATIVE DIRECTOR

    John Yetton is a multichannel reports-and-publications specialist who has worked with some of the world’s biggest organisations including the World Health Organisation the International Olympic Committee, FIFA, UEFA and Bill & Melinda Gates Foundation

    As well as working for leading sports and govermental organisations, he has produced and delivered magazines, reports, books and cross-channel communications for: Nomad Foods, Interfood, EY, Liberty Global, BT, SHV Energy, AOC, Interfood, British Airways, Philips Sound & Vision, Expo 2020 Dubai and Trafigura. As team leader, he created an innovative portfolio of multichannel content and campaigns that reflect the highest standard across key areas such as corporate and social responsibility, philanthropy and sport.

    John Yetton has led business development across the Middle East, securing clients across fields including healthcare and tourism and delivered high-quality content and communications strategies.

    He played a pivotal role in the launch of Philanthropy Age, which seeks to encourage and inspire planned giving and The Arab Giving Survey, which gauges such behaviour. Collaborating with experts across the creative sector - including outstanding data and analytical consultants, top content creators and video production specialists - John Yetton maintains an excellent track record in meeting client challenges across a career spanning more than two decades.